Fractional CMO for Manufacturers · Fort Worth, TX
Full-scale marketing.Fractional pricing.
I'm David Richards, a fractional CMO for manufacturers. I provide senior marketing leadership for companies that are done guessing. True strategy, brand, and pipeline process — engineered for long sales cycles, technical buyers, and real revenue. I engage with manufacturing companies with 20–250 employees, and $5M–$75M in sales. From Fort Worth, Texas, I have vast experience in paper and converting, metal fabrication, packaging, food processing, and heavy equipment and machinery.
I bring results
Proof, not promises.
Marine manufacturer, as their fractional CMO.
Digital campaign to drive qualified job applications.
Built marketing momentum for 1 year backlogged work.
Fractional CMO leadership for Texas manufacturers
What is a fractional CMO?
A fractional CMO is a senior marketing executive who leads your marketing part-time instead of full-time. (NO big salary, healthcare, 401k, severance package.) You get C-level strategy, leadership, and accountability — knowing that the burden of marketing is off your plate. I plug into your business, set the plan, and drive it with your team or mine.
What does a fractional CMO do for a manufacturer?
I connect marketing strategy with your sales process: clarify your positioning, align sales and marketing, lead your team or outside resources, and manage campaigns that fill the sales funnel and nurture leads. For manufacturers, that means marketing built around technical buyers and long sales cycles — not random activity.
